Ad Performance
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Spend vs revenue by channel
What each channel costs against what it brought back.
Spend
Revenue
Cost per booked job
The number that decides where the next dollar goes. Lower is better.
Spend over time
Monthly spend by channel.
All numbers
Add or update a month
Entering the same month + channel again overwrites that row.
Month
Channel
Spend $
Impressions
Clicks
Leads
Jobs booked
Revenue $
Save month
Add a channel
LSA bills per lead, Google Ads per click. Cost per booked job is the only figure that compares them honestly — it is what the tiles and the second chart rank on.